Chief Business Officer, iSynergy Group Limited

Kuala Lumpur/Perth - December 2022 - Present  

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Chief Business Officer, ShopIQ Sdn Bhd  

Kuala Lumpur - Feb 2021 - December 2022  

 

ShopIQ provides a Saas cloud-based e-loyalty and e-retention solution "Spurr Loyalty" for both small and large organisations. Motivation is to offer both large and small organisations to offer "Starbucks" like e-loyalty customer experience.

 

As Chief Business Officer my milestones currently involve:

 

Cultivating strong and effective partnerships with both public and private sectors for the development of strategic partnerships, joint ventures, alliances and platform licensing

• Initiated collaboration with TM, DIGI and MayBank to offer digital loyalty for their SME clients and negotiated partnership terms and conditions

• Negotiation funding term sheets and contracts with investors. being involved in IR/PR activities for fundraising (DIGI, TM, Toyota and Maybank)

• Liaising with government agencies (MDEC, SMECorp, CGC), international organisations (World Bank Group and Islamic Development Bank) to run IR 4.0 adoption and ecosystem development (loyalty centric) programs Building corporate structure for growing the business

• Hiring staff and setting up corporate governance policies with management team

• Contributing towards 5-year product road map, budget control and funding requirement

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Director, Product & Innovation, Privasia Technologies Berhad 

Kuala Lumpur - July 2019 - Feb 2021 

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Privasia Technologies provides Saas cloud-based e-procurement system "ProcureHere", helping organisations achieve operational excellence and realise cost through supply chain digital transformation.
As a transformation agent my milestones involved:

• -Efficiently managing team of 30 individuals comprising of project managers full-stack application developers, business analysts, support engineers business development specialists - As well as coordinating with the group stakeholders (Board of Directors and Group CEO).

• Successfully launching full 'Source to pay' suite within 8 months.

• Strategizing and implementing efficiency improvement measures leading to 30% operational improvement and 60% client management support improvement.

• Developed product roadmap and manage end to end project rollout.

• Positioning Privasia as a thought leader in the digital supply chain space

• Increased 30% revenue for year 2020 through new revenue streams 

• Vendor onboarding and e-KYC , SME financing (ongoing project with financial institutions)

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Industry Fellow (Honorary Position) - University Utara Malaysia, Center Of Urban Studies 

Kuala Lumpur  - July 2018 - Present

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Center of Urban Studies is a centre of excellence established to address the Affordability of Home Ownership in Malaysia.

 

My role as the Industry fellow and Member of the Steering committee includes: 

• Facilitate and provide industrial advisory and insights for homeownership projects which form a  critical aspect to solve national housing affordability issues

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Head, Islamic Market & Fintech, Malaysia Digital Economy Corporation (MDEC)

Kuala Lumpur - 2018 - June 2019 

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MDEC's Islamic Digital Economy (IDE) and FinTech division role is to develop nations IDE and FinTech ecosystem by building local tech champions, catalysing digital innovation ecosystems with supportive policies and propagating financial and social inclusion.

As championing IDE and FinTech initiatives my role and milestones include:

 

• Advocate Digital adoption - Running advocacy programs through partnerships and collaborations. Coordinating technology use cases for AI, Blockchain and Cloud computing.

• Contributing to policy papers in collaboration with Bank Negara Malaysia (Central Bank) (VBI implementation paper) and international development agencies (World Bank Group - Digital Adoption policy recommendation)

• Promoting Malaysia as a regional FinTech and Islamic Digital Economy (IDE) hub- Launched the first Fintech Hub 'Orbit' in collaboration with regulatory authorities.

• Capacity building programs to enable startups to scale.

• Unleashing funds for startup development in collaboration with international development agencies (World Bank Group), FSIs and VCs

• Digital Talent - collaborating with institutes of higher learning to develop policy papers by providing industrial insights.

• To represent MDEC and Malaysia during local and international events.

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Consultant, Mindspring Group Sdn Bhd 

Kuala Lumpur  - 2016- Present

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Senior Consultant, Nash FintechX

Luxembourg  - 2021- Present 

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Director- Strategy & Innovation, Salam Consult Malaysia                  

Kuala Lumpur – 2016 - 2018

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Salam Consult is a boutique consulting agency focused to provide shariah compliance consulting in the Islamic Digital space. 

My key milestones were:

• Digitalizing Sarawak State Government - Developing blueprint for Borneo Digital Banking structure

• Selangor State Government - Digitalization of affordable housing loan disbursement 

• Shariah assessment for startups and corporate financing through government grants and private equity fund

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Research Manager, Asian Institute of Finance (AIF)

Kuala Lumpur – 2015-2016

 

AIF was established by Bank Negara Malaysia and Securities Commission Malaysia mandated to be a think tank for human capital development to Malaysian financial institutions 

My key milestones include: 

• Developing research reports, policy papers and case studies in collaboration with policymakers,  regulatory bodies and academic institution

• Speaking and providing insights at the central bank's exco meetings 

• Drafted 5-year institutional strategic plan and presented at the Exco meeting, chair by Deputy    Governor   

• Provided insights and policy recommendations to the Financial Institute Talent Council established by Bank Negara Malaysia     

 

 

 

Senior Researcher, Cardas Research, and Consulting Sdn Bhd       

Kuala Lumpur – 2013-2014

 

Cardas Research is a leading market research agency proving market insights and data analytics for industrial development. 

 

My key milestones include: 

• Structuring and managing industrial research projects both syndicated and customised 

• Achieved high KPIs and was promoted to  lead consultant within 3 months of service 

• Organised and conducted in-depth interviews with industry leaders and governmental agencies 

• Providing client servicing through finalising research reports and presenting findings and recommendations to top management. 

• Published 18 reports predominantly focused on SME for SME 360 Digital magazine 

 

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Co-Founder/Lead Consultant, Salam insights PLT                   

Kuala Lumpur/Dubai – 2011-2013

 

Salam Insights is a premier Islamic finance consulting agency.  Providing shariah auditing, structuring shariah-compliant financial instruments (Sukuk structuring) and shariah screening

My key milestones include: 

• Advisor and consultant to large financial institutions - Noor Bank Dubai, Bank Persatuan Malaysia and Central Bank of Pakistan  

• Provided insight on management astuteness to help clients enhance business performance and  attain competitive advantage over competitors and offer a wide range of shariah-compliant products

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Brand Manager - E&C Horizons

Karachi/Dubai – 2010-2011

 

E&C Horizons is a Plastic Masterbatch distributor with operations in GCC, Pakistan and Turkey. 

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My key milestones include: 

• Introducing new products and services into the GCC market 

• Building and maintaining relationship with clients 

• Successfully lead marketing campaigns in GCC countries which   resulted in 60% sales increase in 2010